Social Selling for the Mortgage IndustryCheck out best practices for enabling loan officers to take advantage of modern social selling techniques without exposing your brand to undue compliance risk.
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Lending & Mortgage
The Modern Home Buyer's Journey in the Social Media AgeAs consumers increasingly turn to digital channels to drive their home buying journey, compelling content distributed via social media has become an integral tool for any loan officer looking to accelerate their sales pipeline and close more deals. Learn how lenders can boost their social media presence to close more loans.
Transform Your Loan Officers Into Social Sellers With Gremlin Social78% of sales people who use social media out-perform their peers. Gremlin Social makes it easy for loan officers to create, schedule, and publish compelling social media content that separate your reps from the pack. Need help with creating content? We’ve got you covered.
“LinkedIn is a majorly untapped lead generation machine for most loan officers. They are relationship-driven people and LinkedIn is the best place to do this. It’s essential to their business. Once loan officers use it, they realize how powerful it is. If you claim to be a relationship-driven banker or loan officer, you have to master LinkedIn.”
-Sean BrennanFirst State Bank Mortgage
Create a team workflow. Speed up the approval process.Posting on behalf of large teams has never been easier. Centrally manage the social media publishing for your entire team, ensuring alignment to your brand’s voice and value proposition while avoiding compliance risk.
Organize teams based on geographic region or customer segment, ensuring that the most relevant and interesting content reaches their followers. Have peace of mind knowing you can moderate the content of any post before publication.